As technology increases in complexity it becomes more difficult to translate innovative technical concepts into terms that non-experts will understand. Watt Knowledge starts at the technical, engineering level and builds the marketing story from there. This enables technical experts to talk in their own language knowing it will be translated accurately for them.
With a wealth of global technology marketing experience, we offer a range of services that can be tailored to meet specific needs. The services offered include marketing leadership and strategy setting; market analysis and monitoring; product requirements based on market dynamics; product marketing; product launches; branding; social media.