Is your e-commerce business invisible to 70% of the world?
70% of world internet users search in languages other than English. If you are running an English based website learn the straightforward steps you can take to become more visible to more customers across the world and win more business.
Do you sell through Amazon or eBay already? More business is possible through other e-market places around the world.
Learn from the UKTI E-Exporting team how you can find the right e-marketplaces around the world from the 450 they have mapped. They have negotiated special deals for UK companies to list on some of these marketplaces.
How do you drive traffic to your e-commerce site?
Learn how to make the best use of social media to build a following for your e-commerce brand in different markets.
Your own web shop in several countries - It is easier than you think but you need to know how
Learn from experts how to localize your web shop, deal with overseas logistics and returns, handle VAT issues and protect your brand overseas.
Who should attend?
Companies who are looking to develop their e-commerce business to expand the channels they use and markets they sell into, enabling them to receive more enquiries and orders.
Who will provide the training?
UKTI have assembled a team of industry experts to help you assess the potential options to develop your
e-commerce business both in the UK and overseas. After the main session 1-1 meetings can be booked with the speakers.
The Programme:
09.00 Registration with refreshments
09:30 How to make your site more accessible for global customers" Susannah Poulton, UKTI
09:50 "Handling, fulfillment and returns for e-commerce"
10.10 "VAT issues on e-commerce" Melanie Lords, Streets Accountants
10.30 "How to localise your web shop and deliver great e-commerce performance" Frank van den Berg, SalesSupply
10.50 "Protect your brand overseas" - James Pitchford - Mathys Squire
11.10 Break
11.30 Conversion rate optimisation - Tom Bowden, Footprint Digital
11.50 International SEO - Lynsey Sweales, SocialB
12.10 "Winning new business on e-marketplaces around the world" Derek Scanlon, UKTI E-Exporting team
12.30 "Using social media to drive e-commerce traffic" Mili Ponce, The SMF Group
12.50 Q&A Session
13.00 Lunch
13.30 1-2-1 meetings begin with speakers
15.00 Close
Register at http://bit.ly/ecomms-nwmkt
About the event
Event Location
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Newmarket
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