Join Paul Gibson of Go Vocal Media as we explore Video and what it can and could do for your business.
Video and video marketing has become an essential tool in 2017. By 2020 video will represent 80% of website traffic, according to Cisco Systems. The Harvard Business Review say that by the same year “85% of customer’s decision making will be completed without human interaction”.
Attention spans are becoming shorter; video enables you to transmit your message quickly and directly. Research suggests that 90% of information transmitted to the brain is visual, and visuals are processed in the brain at 60,000 times the speed of text. Through email marketing, social media and websites, film is the most effective way to communicate with your existing and potential customers.
This workshop will give you the tools to start or some tips to continue on your video marketing journey.
Video for business: answering 3 key questions:
- WHAT content do I put in my video?
- HOW do I produce my film?
- WHERE do I distribute the videos to make sure people see them?
This FREE workshop will also examine – the latest trends and uses of video, how it doesn’t need to break the bank, how to build an audience and increase client engagement and it will show practical examples of how film has worked.
Go Vocal Media Ltd – a video production and marketing company was founded in 2015 and is run by partners Paul Gibson and Simon Hagan. They are based in Cambridge and cover the UK and beyond. They bring a fresh approach of a new and developing company in tandem with the experience and knowledge of two experts with nearly 60 years of combined success in video production and business. Their approach is to focus very strongly on your business aims, looking carefully at how they can put video to work for you and engage your target audience. Professional filming comes as standard as does high quality and creativity. They use detailed stats to hone and develop their approach, plus on-screen calls to action. They see video as an integral part of the customer journey, not an end in itself and will always look at ways to blend your videos into your existing social media and content marketing effort.
A return on your investment is paramount to video preparation and execution.
Thursday 12 October – Allia Future Business Centre
Please join us from 9.30am for Coffee and the Workshop starts promptly at 10am.
- 9.30 Welcome & Registration
- 10am Workshop starts
- 11.30 - 12pm Q&A and Close
FREE workshop for business - Please Register to join us, places are limited:
https://futurebusinesscentre.co.uk/events/what-video-could-do-for-you
Part of our Serious Impact programme of business support.
You can follow @ftrbusiness on Twitter and tweet about this event using #videoforstartups.