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Product Marketing Manager

Summary

We are looking for a Product Marketing Manager with experience of technology/software products. Experience within big data, analytics, geospatial systems, APIs and databases is highly desirable.

Role

Creating highly compelling product go-to-market propositions with strong product/market fit. Ensuring products have winning value propositions and are successfully launched and commercialised.

Required Skills

Self-organising, creative, excellent communication skills, attention to detail, can-do mindset, appreciation of technology, creating differentiated messaging, building high-quality collaterals and materials, understanding of value creation, user training

Description

We are looking for a Product Marketing Manager with experience of technology/software products. Experience within big data, analytics, geospatial systems, APIs and databases is highly desirable.

In your day-to-day role you will:

  • Be responsible for product propositions and strategic positioning of our products to the marketplace. For ensuring the successful commercialisation, messaging and market adoption of existing and new products.
  • Undertake competitor differentiation analysis, market research and identify emerging trends.
  • Ensure the Sales team are trained and armed with winning customer-facing documentation.
  • Work with the wider Product and Senior Management teams to evolve the company’s product strategy, roadmap and market propositions.
  • Work in-sync with both the product and marketing teams to ensure a coherent market positioning and messaging for the company and our products.
  • Be highly detail-oriented and keep the customer front of mind.
  • Ensure the successful commercialisation of the product: target markets, pricing, collateral, user training, and metrics to track. You will ensure customer feedback and usage data are captured and inputted into the Product team.
  • Evangelise GeoSpock’s unique offering to both internal and external audiences – prospects, customers, conferences and partners

Experience in some or all of the following areas would be an advantage:

  • Good technical / computer science background
  • Strong marketing and communications background
  • At least three years’ experience with product marketing
  • Demonstrable experience of commercialising products
  • Proven skills in self-organisation, as a self-starter and multi-tasking

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