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Cambridge: City of Innovation - Protecting the future as the GreenTech market booms
As the GreenTech market gears up for remarkable growth, technology hubs globally have a chance to seize the moment and influence the future. Esther Ford, Partner at Marks & Clerk, notes that in this dynamic landscape Cambridge has already established itself as a formidable technical powerhouse.
added by Marks & Clerk 7 min Read -
The Marks & Clerk AI Report 2023 has been published
AI patent applications in the medtech sector have quadtrupled since 2018 and percentage growth of AI patent applications in the sector surpassed overall AI growth between 2014 and 2021, Marks & Clerk's AI Report has found.
added by Marks & Clerk 3 min Read -
The IP Driven Start-up is out now!
Marks & Clerk are happy to announce that Robert Lind's latest e-book, The IP Driven Start-up, is released today (5th January).
added by Marks & Clerk 1 min Read -
The Marks & Clerk 2022 AI Report is here
Artificial Intelligence enters new phase of growth, as South Korea emerges as a key innovation frontrunner, new analysis from leading intellectual property firm, Marks & Clerk finds
added by Marks & Clerk 4 min Read -
Marks & Clerk Participating in 7th International XR Conference in Lisbon
Marks & Clerk are delighted to announce that Associates Graham McGlashan and Erik Rõuk will be attending the 7th International XR Conference, taking place in Lisbon next month.
added by Marks & Clerk 1 min Read -
Has mass COVID diagnostic testing shifted our approach to diagnostic testing forever?
The early stages of the COVID-19 pandemic highlighted the urgent need for innovation in critical care, leading to the fear that the NHS would be overwhelmed by critically ill patients led to the sudden and urgent need to develop quick and reliable means of identifying positive cases. Liam O'Connor and Paul Chapman study the biggest collection of scientific data on record to analyse what may yet change in the world of diagnostic testing
added by Marks & Clerk 6 min Read -
Expanding frontiers of Intellectual Property Rights in Computer Games and Virtual Reality
At a glance: Virtual / fictional trade marks are, for example product or company names that only exist in a film or a computer game. Because of the popularity of the story or the medium in which the brands/products are featured, there is a desire to take advantage of the recognition and virtual reputation on the market. Under current laws rights holders often have to rely on copyright or forms of IP other than trade marks, as use of a brand name in virtual content or in the context of a made-up world does not necessarily provide protection in respect of physical goods. The legal landscape may be changing due to an increasing focus on the marketability of virtual goods, e.g. through NFTs, which is also starting to influence how rights holders register and protect their trade marks. And in more detail: With the recent excitement around the “metaverse”, NFTs, and the market for “virtual products” heating up, it is a good time to take a closer look at the protection of brands in computer games and virtual reality environments, as well as art, film and other media more broadly. In particular, this author looks to explore what happens when artistic creations and “virtual” or “fictional” brands start a life of their own.
added by Marks & Clerk 12 min Read