This session will focus on users and contexts where good UX makes the difference between life & death, improves the speed of response, the accuracy of assessment and the outcome results in something more than a ‘like, share or follow’. Join us for this event which will adopt a dynamic format to share the latest insights on UX that makes a difference and really matters.
Just like a handsome man or a beautiful woman, UX needs to work even harder to demonstrate that it is more than just a pretty face. Stretching the analogy even further, we all know that beauty is more than skin deep. Physical ‘perfection’ is not bestowed, but earned through sweat and long term commitment.
Returning (thankfully) to UX, a beautiful icon is not appreciated unless it is placed within similarly considered information architecture, itself determined by design externalities – the purpose, the platform(s), the sensors and the contexts in which the product or service operates.
You can follow @cambwireless on Twitter and tweet about this event using #CWUX.