28 Jul 2011

UKTI organised ICT Missions to the USA

With mobile app sales projected to reach $18 billion in 2011 and various app stores offering more than a billion listed apps, the mobile app marketplace features exponential growth and opportunities. The success of your company's app strategy depends on launching and perfecting your content on multiple platforms and multiple mobile devices – whether smartphones, tablets or netbook -- iOS or Android. There is much to master from launch to discovery to monetisation.

WHAT: Multi-platform App Developer Mission to Silicon Valley 

Mission Activities include:
  • A pre-departure meeting to discuss each company’s international expansion plans
  • Four days of meetings and master classes with strategist and evangelists from:
           o    Major platform companies such as Apple, Google, RIM
           o    Multi-platform tools such as PayPal, RhoMobile
           o    B2B strategies such as Mashery, Salesforce
           o    B2C strategies such as Openfeint, Tapjoy, GluMobile
  • Demonstration stand at networking event to showcase and demo their app(s) to Silicon Valley press and potential partners
 
WHEN: 19-22 September 2011
 
WHY:   Because it is really challenging and expensive to attend all of the Dev-Rel Conferences in the US that is why UKTI will help delegate companies learn from the strategists and evangelists at the leading companies who are rapidly re-inventing this industry
 
WHO:   ROCK STAR DEVELOPERS from B2B and B2C Companies (SME & Mobile App teams in larger companies  [think banks, insurance, retail, etc…]  During the application process candidates will need to describe their business and their mobile app and show performance of their mobile apps. This mission is for developers with experience building and launching at least one mobile app – ideally a suite of apps. This mission will help these developers move to the next level and quickly launch their apps on multiple platforms.
 
HOW:   Online registration [ http://uktiusamadmission.eventbrite.com/ ]  -- Registration will close on 20 August and all delegates will be notified by 25 August.
(Note about registration: if interested, companies will have to register for the event in one sitting – they will have 90 minutes to complete the application.)
 
HOW MUCH:  £666
 
We only have 30 spaces – and we expect this mission to sell-out!