Mixed Reality Content - Virtually a Done Deal?

Brought to you by The Content Production & Delivery Group

This free event features experts from ITV, Sky, BBC and Ravensbourne University discussing the current use of mixed reality and immersive display technologies in content creation for TV, film and other media, and suggesting opportunities for new applications using the latest software and devices.

About the event

Following updates from mixed reality device and software development experts in the creative sector, delegates will be invited to take part in hands-on demonstrations of some of the commercially-available headsets and open-source software packages. Delegates will then be invited to participate in workshop sessions to swap ideas and improve their understanding of technicalities and future developments in the use of MR for content creation.

New technologies and innovative applications are expanding the ways that we create and deliver audio/visual content to the consumer. The classical ‘production chain’ techniques, involving studio-centric recording and processing with delivery via physical playout centres, are being replaced by new generation virtual studio/production sets and software code development platforms. Now, scanned volumetric image files, computer-generated scenes and virtual objects can be combined seamlessly and remotely in the Cloud. Content creators can use both virtual reality (VR) and augmented reality (AR) technologies to create imaginative mixed reality (MR) experiences. Physical and virtual objects are made to exist and interact together in real-time, and the viewer is immersed into a shared 360° audio-video MR world, with new modes of personal interaction using touch, gesture, gaze and even brainwaves. Content creators can collaborate using website and cloud-based services like GitHub to develop, store and manage their multi-viewer MR productions.

Mixed reality content and immersive communications are already finding solutions and niche applications in design, training/education, healthcare therapies/treatments, e-commerce and fashion. Advances in data processing speeds to reduce image latency, plus developments in headset design are promising … and perhaps the next logical steps in MR’s progression up the ‘slope of enlightenment’ as a new technology is in the social media and entertainment domains … enhancing uploaded content and personal data for platforms like Facebook and WhatsApp, and providing the ultimate immersive experience for sports fans and cinema/theatre-goers.

This event is free to attend, but we have limited capacity at the venue. Early registration is essential.

You can follow @CambWireless on Twitter and tweet about this event using #CWContent.

In Partnership with Ravensbourne

We're an innovative, industry-focused university located in the heart of London. 

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The information supplied below may be subject to change before the event.


Registration and networking with refreshments


Introduction to CW from Simon Mead, CEO, CW (Cambridge Wireless)


Welcome from event partner, Ravensbourne University


Introduction to Content Production and Delivery SIG from SIG Champion David Crawford, Ravensbourne University


Nick Lambert, Head of Research, Ravensbourne University

‘Mixed Reality in the Museum: Leonardo's Impossible Machines’

Museums are deploying Mixed Reality in a variety of settings. The exhibition 'Leonardo da Vinci and Perpetual Motion: Visualising Impossible Machines' at Birkbeck University of London deployed a range of visualisation techniques and augmented reality hardware to demonstrate new research about Leonardo's perpetual motion prototypes. This presentation examines the motivations, development and results of the exhibition and consider how AR technology can best be utilised for small and portable shows that can inhabit a variety of spaces. The project's showings at the V&A Digital Design Weekend and the Museo Galileo in Florence will also be highlighted.


David Johnston, Lead Producer, BBC


Networking Lunch


Greg Bensberg, Head of Digital 3&4 Limited

‘The evolution of public service television in the UK from broadcast to hybrid to ???’

This talk will review the current state of the UK broadcast market and explore how the delivery of PSB content is evolving from the traditional broadcast model to a more complex hybrid system incorporating the use of IP and cloud based systems. It will conclude with a look ahead to how this system may evolve in the new connected world.


Richard Mills, Sky VR Studio


Panel session with all speakers chaired by SIG Champion, David Crawford, Ravensbourne University


Workshop overview

Each workshop provider will provide an overview of what they will be showing:

• PlayLa.bz
• Mo-Sys
• Animorph




Workshop Option: PlayLa.bz - 'DIY Volumetric Imaging'


Workshop Option: Animorph


Workshop Option: Mo-sys


Event closes


Greg Bensberg - General Manager, ITV

Gregory Bensberg is the Head of Digital 3&4 Limited, the UK’s main commercial public service DTT multiplex carrying ITV and Channel 4 services to over 98% of UK households. He is a leading authority on both the technical and regulatory aspects of digital broadcasting and has over 30 years’ experience as a regulator and digital broadcast engineer.

He has previously worked as a policy and technical expert for Ofcom, the UK government and the Independent Television Commission for over 20 years. He acted as a key technical and regulatory adviser to a number of Government Ministers between 2002 and 2003 whilst they were developing the UK government’s switchover policy. He was also responsible for leading Ofcom’s spectrum clearance programme (800 MHz and 2.6GHz) which enabled the UK’s 4G spectrum auction in 2013.

He developed and led the planning and licensing of the UK’s digital switchover programme (including its UHF spectrum strategy) and its adoption of the DVB-T2 standard and the launch of terrestrial HD services in 2009. He also led Ofcom’s Digital Dividend Review project in 2005/06, which laid out the process and principles for the eventual European digital dividend programme.

Gregory is a chartered engineer and holds an MBA and BSc. He joined the ITC in 1992 after spells working for Marconi, the IBA, Quantel and Thames Television.

He was awarded an MBE in 2014 for services to communications and media.

David Johnston - Lead Producer, BBC Research & Development

Nick Lambert - Head of Research, Ravensbourne

Dr Lambert is Director of Research at Ravensbourne University London. He researches the application of technology in contemporary art and visual culture. This includes the evolution of interfaces and display technologies. He has developed art works for immersive environments and exhibited in London and New York. He has also been a principal investigator for the Arts and Humanities Research Council (AHRC), represents Ravensbourne on European Union (EU) projects, works with the Lumen Prize for Art & Technology and is chair of the Computer Arts Society.

Richard Mills - Sky VR Studios

SIG Champions

David Crawford - Professor, Digital Media Research, Ravensbourne, Visiting Professor, University of Essex

David Crawford is a Professor at the University of Essex and at Ravensbourne in the UK, with interests in next generation networks and 'beyond HD' multimedia services. He is well-known in the engineering and business fraternities, having worked for over 40 years in the telecoms and broadcast industries and academia. David lectures on 'ICT', 'Networks' and 'Broadcast Technology', and is Director of a small high tech start-up in France. He also runs his own technical Consultancy Company, TTL, and chairs and presents regularly at technical and business conferences. David is a Member of the Royal Television Society, an ex-Board and Council Member of the Institute of Engineering & Technology (IET), and has been the Executive Producer for the annual IBC Multimedia Conference in Amsterdam for many years.

Tony Lavender - Managing Partner, Plum Consulting

Tony Lavender is a managing partner at Plum Consulting. He has more than 35 years experience in technology, communications regulation, policy and spectrum management. His clients include governments, equipment vendors, network operators and regulators. Tony was a specialist adviser to the UK Parliament 2016 Culture, Media and Sport Committee Inquiry into “Establishing world class connectivity throughout the UK”, he chairs the Steering Board of the UK Spectrum Policy Forum and he was a member of the UK Government’s Expert Panel, established as part of the UK Spectrum Strategy, on “Incorporating Social Value into Spectrum Allocation Decisions”. He has worked on a wide range of studies including on the 5G mmWave ecosystem, spectrum sharing, spectrum valuation and more broadly on electronic communications infrastructure strategy. Tony is a Chartered Engineer and a member of the UK Institution of Engineering and Technology.

Chris Nokes - Principal R&D Engineer, BBC Research & Development

Chris is Head of Distribution Core Technologies Section at BBC Research & Development. With over thirty years' experience in Broadcasting R&D, Chris has been involved in the development of digital television since 1994, including as a key contributor to the DVB-T2 technical study group, and editor of the DVB-T2 specification. He is also Chair of the RF Group of the UK Digital Television Group (DTG). The work of Distribution Core Technologies Section includes amongst others, projects investigating broadcasting to mobile devices including contributions to 4G/5G standardisation, massive MIMO technology and video compression.

Event Location

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Location info

Ravensbourne University London, 6 Penrose Way, Greenwich Peninsula, London SE10 0EW

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