Virtual Reality – technology revolution or just a game?

Brought to you by The Content Production & Delivery Group

New generation media platforms like ‘Virtual Reality’ (VR) and ‘Immersive Viewing’, need to develop improved production techniques and user-friendly display technologies, to avoid a painful marketplace demise like 3D stereoscopic TV.

Registration for this event is now closed.

About the event

This fact-finding event will take an in-depth look at the creative concepts, the latest technologies and the consumer applications, that are driving VR and 360 degree video beyond the realms of video gaming and special effects. Join us for this dynamic annual Digital Delivery and Content SIG event being hosted by Ravensbourne, the world class university specialising in digital media using innovative technologies.

The workshop programme will be divided into three main subject areas:

  • Creating a virtual world; where a user interacts with a virtual environment via sensory experiences which can include vision, sound, touch and smell.
  • Augmented reality (AR); where computer generated imagery is combined with real life visual content to enhance the viewer’s experience.
  • 360 degree immersive video; where a viewer can see and interact with a complete 360 degree visual panorama which may itself be virtual, augmented or real.

Delegates will gain unique insights into VR production grammar and synthesis, innovative ‘story telling’ techniques for museums and the arts, and leading edge technology applications like remote surgery and using direct retinal projection headsets.

You can follow @cambwireless on Twitter and tweet about this event using #CWDDC.

Hosted by Ravensbourne University

We're an innovative, industry-focused university located in the heart of London.

View profile


Expand all

The information supplied below may be subject to change before the event.


Registration and networking with refreshments


Introduction to CW from Abhi Naha, CW (Cambridge Wireless Ltd)


Innovation Approaches to Digital Storytelling: Zillah Watson, Editor BBC R&D Internet and Future Services

Having run a large number of production experiments and trials in this area - investigating VR/AR for documentaries and storytelling techniques especially for News, Zillah is able to talk knowledgeably about the pitfalls and problems of creating good VR.




The Application of AR in Smart Field Service: James Bambrough, James Maynard and David Taylor, Fujitsu

The most valuable asset in an organisation is people and the knowledge that they have, built over many years of working with equipment in all manner of operating environments. An aging workforce coupled with exponential advances in technology mean we have to find ways of keeping people connected and educated in the field. Not only do we need to interact with the equipment we are servicing, but also the need to gain access realtime to information and experts who can help resolve the issues. Fujitsu will show experiences of working with Field Engineering Services teams, and demonstrate how user driven augmented reality solutions, coupled with industrial wearable technology can revolutionise the way we work in the field.




Live 360 – a stitch in time: Cliff Dive, VP Business Development and Graham Rushton, Principal Engineer, Argon Design

In this presentation we will start by recounting the R&D journey that led us to hardware based live video stitching, via projects investigating SLAM (simultaneous localization and mapping) and stereo depth perception. We will then talk about our study of the stitching challenge, and the possible technical approaches – the challenge in real time is balancing image quality, processing power and physical demands of the application. We will describe where we are right now, the proposed road-map and the challenges ahead.




Refreshments and networking


Virtual Reality: Exploring the Verticals: Edward Miller, Specialist in Interactive Imagery

The rise of virtual reality headsets like Oculus Rift is changing the way game developers create content. However, it's not just the gaming industry that will be affected by the rise of VR. Having been in hibernation for the past decade, VR is finally coming of age and is set to grow by 13,000% over the next 3 years. This presentation will look at the technology which is radically transforming the industry, discover the opportunities VR offers outside the entertainment space and discuss how forward thinking industry leaders can harness the power of VR.




Panel session chaired by SIG Champion, David Crawford, University of Essex/Ravensbourne with speakers and special guests, Muki Kulhan, Executive Digital Producer, BBC The Voice UK and Martin Uren, Associate Senior Lecturer in Broadcast Technology, Ravensbourne.


Complete online evaluation – a link will be emailed to you.


Event Closes


Clifford Dive - Product Innovation Consultancy, making products happen

Muki Kulhan - Chief Innovation Officer, Executive XR Producer & Creative Technologist, Muki International

James Maynard

Edward Miller - Specialist in Interactive Imagery, Independent

Graham Rushton - Principal Consultant, Broadcom

Martin Uren - Senior Lecturer in Broadcast Technology, Independent

Zillah Watson - Commissioning Editor for Virtual Reality & Head of BBC VR Hub, BBC

SIG Champions

Nadia Aziz - Innovation Consultant, Unbounded Future Ltd

Nadia is an Evangelist of emerging technologies with an expertise in AR & VR and IoT technologies. She has advised C-level executives in Telecom and Media organisations for digital transformation and M&A projects over more than a decade. While being a SIG Champion of Future Devices and Technologies at Cambridge Wireless, she has recently co-founded Unbounded Future, a Deeptech consulting firm based in London. Previously Nadia led Emerging Technologies at NTT Data UK where she supervised R&D and innovation in Augmented (AR) & Virtual Reality (VR), AI, and IoT. Nadia is a supporter of Women in STEM initiatives and is a mentor at the University College London (UCL) IXN programme. She is an industry advisor to IoTerra, a USA-based B2B marketplace for IoT products and was a co-producer for the GIANT Health Event.

David Crawford - Emeritus Professor, Computer Science & Electronic Engineering, University of Essex, Professor, Digital Media Research, Ravensbourne University

David Crawford is Visiting Professor at University of Essex Colchester, and Emeritus Professor at Ravensbourne University London. David has worked for over 50 years across the telecoms/broadcast industries and UK academic institutions. His research interests are in new imaging techniques, applications for mixed reality technologies, and networks for multidimensional media. David facilitates and lectures in the UK on Degree Apprenticeship courses, promoting work-based learning curricula and collaborative industry-academia training.

David has worked in senior positions at BT, RE, Crown Castle and Harris Broadcast, and as a Director of a start-up company, TeamCast, in France. He has run his own technical consultancy company, and chairs and presents regularly at international events. David is a Member of the Royal Television Society, Fellow of SMPTE, Special-Interest-Group Champion for Cambridge Wireless on Content Production & Delivery, and Honorary Chairman of the Creative Science Foundation. He has previously served as a Council/Board Member of the Institute of Engineering & Technology (IET), the Conference Chair at IBC, and Executive Chair at the ‘mixed reality’ Community Interest Company, PlayLa.bZ.

Tony Lavender - Senior Advisor, Plum Consulting

Tony Lavender is a managing partner at Plum Consulting. He has more than 35 years experience in technology, communications regulation, policy and spectrum management. His clients include governments, equipment vendors, network operators and regulators. Tony was a specialist adviser to the UK Parliament 2016 Culture, Media and Sport Committee Inquiry into “Establishing world class connectivity throughout the UK”, he chairs the Steering Board of the UK Spectrum Policy Forum and he was a member of the UK Government’s Expert Panel, established as part of the UK Spectrum Strategy, on “Incorporating Social Value into Spectrum Allocation Decisions”. He has worked on a wide range of studies including on the 5G mmWave ecosystem, spectrum sharing, spectrum valuation and more broadly on electronic communications infrastructure strategy. Tony is a Chartered Engineer and a member of the UK Institution of Engineering and Technology.

Chris Nokes - Senior Technical Advisor, Ofcom

Chris is Head of Distribution Core Technologies Section at BBC Research & Development. With over thirty years' experience in Broadcasting R&D, Chris has been involved in the development of digital television since 1994, including as a key contributor to the DVB-T2 technical study group, and editor of the DVB-T2 specification and Chair of the RF Group of the UK Digital Television Group (DTG).

Event Location

Open in google maps

Location info

Ravensbourne, 6 Penrose Way, Greenwich Peninsula, London, SE10 0EW

Related events

  • Cambridge Wireless

    Securing the edge: Cyber Physical Systems Security

    Register now
  • Cambridge Wireless

    Tour of Mullard Radio Astronomy Observatory

    Register now
  • Cambridge Wireless

    CWTEC 2024: Engineering AI for Critical Systems

    Register now

Subscribe to the CW newsletter

This site uses cookies.

We use cookies to help us to improve our site and they enable us to deliver the best possible service and customer experience. By clicking accept or continuing to use this site you are agreeing to our cookies policy. Learn more

Reserve your place

Join the CW network

CW is a leading and vibrant community with a rapidly expanding network of nearly 400 companies across the globe interested in the development and application of wireless and mobile technologies to solve business problems.

Sign in to your account

Please sign in to your CW account to reserve a place at this event and to qualify for any member discounts.

Start typing and press enter or the magnifying glass to search

Sign up to our newsletter
Stay in touch with CW

Choosing to join an existing organisation means that you'll need to be approved before your registration is complete. You'll be notified by email when your request has been accepted.

Your password must be at least 8 characters long and contain at least 1 uppercase character, 1 lowercase character and at least 1 number.

I would like to subscribe to

Select at least one option*