Anglia and Analog Devices celebrate 10 years as relationship continues to grow

Member News published by Anglia, under Components, Investor, Management, PR, Strategy

Anglia Components and Analog Devices, Inc. celebrated the tenth anniversary of their relationship, following a year in which the two companies grew their business together despite an exceptionally challenging industry environment.

Anglia and Analog Devices celebrate 10 years as relationship continues to grow

Wisbech, Monday, 9 January 2023 - Anglia Components and Analog Devices, Inc. celebrated the tenth anniversary of their relationship, following a year in which the two companies grew their business together despite an exceptionally challenging industry environment. Anglia was appointed as UK and Ireland distributor for Analog Devices in 2012, with a specific brief to expand the semiconductor manufacturer’s customer network in the UK. The distributor doubled its sales with Analog Devices over the last five years.

Peter Hellstroem, Vice President of Sales in EMEA at Analog Devices, said, "This occasion is exceptional for the way our partnership has grown over the length of time we have worked together. Anglia's formula of a real and deep understanding of Analog Devices’ key focus markets and technologies, as well as its exceptional relationships with UK customers, has been valuable to Analog Devices."

John Bowman, Marketing Director at Anglia, responded, "Analog Devices has changed dramatically over the last ten years and Anglia has adapted with them to make the most of the new opportunities that emerge. Their strategically smart acquisitions of Hittite, Linear Technology, and Maxim Integrated broadened their portfolio and made their offering more comprehensive and attractive to customers across all the markets that we serve, especially industrial, healthcare, wearables, power management, communications, metrology, and instrumentation. They have also developed more of a systems and solutions approach, which again chimes well with what our customers are looking for."

Peter Hellstroem concluded, "We appointed Anglia to reach customers where we didn't already have a presence. They have been successful at this from the first years of our relationship, and even ten years on they continue to bring us opportunities with new customers. This is down to the commitment and energy of their account management and their fully trained and dedicated FAE team."

About Anglia
Anglia is the UK’s leading independent authorised distributor of semiconductors, optoelectronics, interconnect, passive and electromechanical components. A signatory of the ADS SC21 programme, the company holds AS9120, ISO9001 and ISO14001 accreditations.

Technically adept, with an experienced team of staff, Anglia supports OEM and EMS companies in every sector of electronics manufacturing. Anglia's suppliers include many of the world's leading electronic component brands, complemented by many smaller companies with leadership in their chosen technologies.

Anglia stocks over 2 billion components from over 1.3 million product lines in the UK. Components from every supplier are stocked in depth and breadth for same-day dispatch. Anglia aims to streamline logistics and reduce customers' transaction costs through services that include VMI, KAN-BAN, API, EDI, BoM management tools and customer-dedicated inventory, while an accurate, on-time delivery performance is a vital goal for the company.

Technical support spans a sampling service that delivers over £150,000 worth of free components and evaluation tools each year and expert technical advice from well-trained product specialists and face-to-face guidance from field applications engineers. Both commercially and technically, management of industry legislation and component obsolescence are recognised as areas of vital importance to customers.

Anglia is driven by an ethos of ever-improving customer understanding and, as a privately owned business, aims to provide a fast, consistent and highly responsive service. Further information can be found at www.anglia.com

For further details please contact:
Michelene Hircock at Anglia, Sandall Road, Wisbech, PE13 2PS, UK.
Phone: +44 (0)1945 47 47 47; Web: www.anglia-live.com; Email: michelene.hircock@anglia.com

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