26 Apr 2021

Which mobile app KPIs and metrics actually matter?

This article explores the many different mobile app KPIs and metrics to help you figure out which ones you need to be tracking.

Learn more about KPIs and metrics that fit into the following categories:

  • General Mobile App KPIs
  • User Experience and Mobile App Performance KPIs
  • Mobile App Engagement Analytics and KPIs
  • Revenue KPIs and Financial Metrics
  • Mobile App Marketing KPIs
  • App Store Optimisation KPIs


Read the full article here.